by Catherine Searle | Feb 27, 2020 | business coaching, Business Strategy, coaching, Customer Experience, Leadership, transformation
“Build it and they will come” maybe true in the Ark building industry, however just building a product or service does not automatically equate to customers. Here are some tips for positioning your business that should be applied to any go to market strategy. What...
by Catherine Searle | Apr 20, 2017 | Agile, Agile Testing, Project Management
Wherever you go, whatever blog post you read, whatever company you do business with; there is likely to be a general journey theme when it comes to implementing agile; especially the transition from positivity through to surrender. “We are doing agile”; “my velocity...
by Catherine Searle | Mar 8, 2017 | Mobile, Testing
Having spoken to various clients across various industries; there seems to be a general shift away from offshore test centres of excellence towards a more proximate solution. This is especially apparent with respect to mobile device testing. Companies want to call...
