by Catherine Searle | Mar 7, 2020 | business coaching, Business Strategy, coaching, Emotional Intelligence, Leadership, start-ups, transformation
Howard Love, the serial entrepreneur who has written books of the same name, introduced the concept of the J-Curve (reference: The Start-Up J Curve: The Six Steps to Entrepreneurial Success). The journey of the start-up from inception through to the moment of...
by Catherine Searle | Feb 27, 2020 | business coaching, Business Strategy, coaching, Customer Experience, Leadership, transformation
“Build it and they will come” maybe true in the Ark building industry, however just building a product or service does not automatically equate to customers. Here are some tips for positioning your business that should be applied to any go to market strategy. What...